Turn Scrolls
Into Sales.

We help Johannesburg and Cape Town service businesses generate qualified leads through high-performing Meta advertising campaigns that actually convert into revenue.
⚲ Serving Johannesburg & Cape Town Businesses
✓
✓
Qualified leads, not just clicks
✓
Meta Ads focused for service businesses
✓
Based in South Africa
No long-term contracts

Helping service businesses across:
How It Works
01
02
03
Free Strategy Audit
Campaign Launch
Generate Qualified Leads
We review your current marketing and identify growth opportunities.
We build and launch high-performing Meta campaigns.
Receive enquiries from potential customers actively looking for your services.
Pricing
Choose the package that best fits your business stage and lead generation goals.
Growth
For businesses ready for more structured
Meta lead generation testing and growth.
R12,500/month
SETUP FEE: R6,000 once-off
- Up to 4 campaigns
- Up to 10 ad sets
- Up to 12 ads live
- Full tracking and lead form setup
- Ad copywriting
- Light creative direction
- Weekly optimisation
- Monthly reporting and insights
- 1 monthly strategy call
MOST
POPULAR
Ad spend is paid separately by the client directly to Meta.
Minimum 60-day commitment, then month-to-month.
A 48-hour approval window helps keep campaigns moving smoothly.
Industries We Help Grow
We focus on service-based businesses where Meta Ads lead generation directly impacts revenue.
HOME SERVICES
- Plumbers
- Electricians
- Roofers
- Waterproofing
- Solar Installers
HEALTH & WELLNESS
- Dentists
- Physiotherapists
- Aesthetic Clinics
PROFESSIONAL SERVICES
- Security Companies
What Makes 32 Digital Different

Meta Ads Strategy
Surgical targeting on Facebook and Instagram to find high-intent buyers.
Avg. 4.2x ROAS across campaigns

Creative Performance
Custom ad creative designed specifically to stop the scroll in the SA market.
Avg. CTR 2.8% vs industry 0.9%

Lead Verification
Automated screening to ensure every lead is qualified before it hits your CRM.
92% lead-to-contact success rate

Conversion Tracking
Full CAPI and Pixel integration to track every Rand spent versus revenue earned.
100% transparent data attribution

Local Localization
Ads tailored to the specific nuances of Jo'burg and Cape Town audiences.
SA Based Team

Contract Freedom
Stay because the ROI justifies it, not because you're locked into a 12-month deal.
95% client retention rate
Let’s Build Your
Lead Generation System.
Book a free audit and discover how Meta Ads can help grow your business.
Response time: We respond within 1 business day.
POPIA: We only use your information to respond to your enquiry.